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Become a Successfull Freelance Digital Marketer
Many students wonder if graphic design skills are necessary for SEO. The answer is no, but they are related. Our Graphic Design & AI Digital Marketing Course explores this connection.
We have launched a Digital Marketing with AI course in 2025. Our course fees are competitive compared to other institutes.
How to Start Freelancing?
- Choose your niche.
- Build your skills.
- Create a strong online presence on platforms like Facebook, LinkedIn, and Instagram.
- Collaborate with other digital marketers.
- Set up profiles on freelancing platforms like Upwork, Fiverr, Freelancer, and Guru.
To succeed in freelance digital marketing, you should have these skills:
- SEO
- Social Media Marketing
- Graphics & Video Editing
- Content Marketing
- 5. Graphics & Video Editing
AI Digital Marketing Course
AI is rapidly changing digital marketing. Learning AI skills is vital for success today.
Why Learn Generative AI in Digital Marketing?
- Marketing strategies are shifting to AI-based methods.
- Generative AI skills can automate marketing tasks.
- Data is essential for predictive analysis. Marketing must adopt these skills.
- AI effectively optimizes marketing strategies at lower costs.
Founded by Mr Tapu Goswami, Educational Excellence is a leading digital marketing institute in Durgapur. Trusted by 750+ Students | ISO 9001:2015 Certified | Government Registered (Udyam) | 14+ Years of Industry Experience, provides industry-standard courses with live projects, case studies, internships, and placement support. AI is becoming essential and significantly impacts digital marketing.We have launched Digital Marketing with AI course from 2025. Our digital marketing course fees are not so high compared to other digital marketing institutes.
Digital Marketing Course Fees Below:
Who Can Join the Digital Marketing Course?
- Those who have completed Higher Secondary can take our basic digital marketing course.
- Graduates seeking a career in sales and marketing can choose the advanced course.
- MBA graduates or current MBA students in Marketing should consider our course which includes Data Analytics.
Why Our Digital Marketing Course is Different?
- AI-Integrated Curriculum: We don’t just teach SEO; we teach you how to use AI and Custom GPTs to automate and scale your marketing results.
- Live Project Internship: Stop learning from theory. Work on real-world business campaigns for local and international brands.
- Placement Support: From resume building to mock interviews, we stay with you until you land your dream job.
- Learn from the Best: Get mentored directly by Tapu Goswami, a Google Certified Trainer.
Years of Experience
Students
Search Engine Ranking Factors in 2026
AI
The LLMS model for creating AI-friendly content is an important ranking factor in 2026.
Onpage
Onpage Techincal SEO factors matter most for ranking.
Backlinks
High quality Backlinks creation still matters in 2025.
E-E-A-T
Content that is trustworthy and created by authors who are experts on it.
Local Search
Optimise the website to rank at local search, like GMB listing.
Page Speed Insight
Website loading speed optimization is one of the major ranking factors in SEO after the Core Web Vitals (CWV) update.
Specialized Training Programs for 2026
Advanced SEO & ASO: Master search engine algorithms and App Store Optimization to dominate organic rankings.
Social Media & Content Marketing: Build powerful brand identities on Facebook, Instagram, and LinkedIn.
Data Analytics & Performance Marketing: Learn to read data and run high-ROI Google and Meta Ads.
AI for Marketing: A unique module on prompt engineering and automating digital workflows.
Educational Excellence offers updated SEO Digital Marketing courses in Durgapur. We are proud to be a catalyst for digital growth in West Bengal. Our alumni are currently working in top agencies and as successful freelancers across India.
With over a decade of experience in the digital landscape, Tapu Goswami has helped hundreds of students and businesses navigate the complexities of SEO and Digital Marketing. As the founder of Educational Excellence and Peplio.com, he brings “in-the-trenches” knowledge that textbooks can’t provide. Our certification course will help you start a career in digital marketing.
Training Schedule:
Schedule your own time for a demo class.
(Mon- Fri)
7:30 P.M- 10 P.M
Location: Vidyapati Road, B-Zone
(Sat – Sun)
10.30 A.M – 1.30 P.M
*For online time training or demo class you have to register before 48 hrs. ago.
Provide corporate training in Digital Marketing for companies to accelerate their business.
Student's Voice
Select the Right Course
We are offering the following courses as per the industry standard.
SMO
- Introducing to Meta Optimisation
- Introducing to LinkedIn
- Introducing to Whatsapp
- Introducing to YouTube Marketing
EMAIL MARKETING
- Introduction of Email Marketing
- Process of Email Marketing
- Track Performance
- Calculating your ROI
- Scrubbing your lists
Frequently Asked Questions
- Everyone wants to be top of the search results, but you have to deserve to be there.
- We work closely with you to understand your unique businesses challenges & objectives.
- Creating compelling & valuable content, both onsite & distributing it through a variety of online channels.
Q: Who is Tapu Goswami?
A: Tapu Goswami is the founder of Educational Excellence and is a Google Certified Digital Marketing Trainer, having more than 14 years of industrial experience. He is also working as a Senior Digital Marketing Executive and ex-Trainer at AICT PVT. LTD.
Q: Is there any Digital Marketing Institute in Durgapur?
A: Yes, Educational Excellence is there to provide the best coaching for Digital Marketing.
Several digital marketing institutes in Durgapur, West Bengal, offer courses and training programs. Some of the popular digital marketing institutes in Durgapur are:
1. NIHT Digital Marketing Institute
2. WebTek Digital Marketing
3. IIMSKILLS
4. Brainiac
Q: Does Educational Excellence provide certificates?
A: Yes, you receive an ISO-certified completion certificate plus assistance in gaining Google and Hubspot certifications.
Q: Is there a weekend batch available?
A: Yes, we offer flexible timings, including weekend batches for working professionals in Durgapur and Asansol.
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