Online Marketing | Educational Excellence
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Importance of Online Marketing in Real Estate Industry

Digital Marketing is the easiest and affordable platform nowadays to reach a potential audience and convert them to a customer. Today both buyers and sellers use this online platform before sell and purchase any property.

 Ways to Promote any Real Estate Business:

Build Website: First of all you need a user-friendly website to promote business online. It makes a bridge between buyers and sellers. You can get an online inquiry from the website.

Use Social Media Platforms: After builds the website you need to integrate social media channels into it. Because it helps to enhance your online visibility, brings traffic to your website.

Need SEO Activities: In the real estate business promotion, you can’t ignore the importance of SEO. It brings constant organic traffic. SEO is a less expensive method compared to any other marketing technique. Many small real estate companies are now relying on SEO to bring qualified leads.

Role of Video Marketing:

Video marketing is a very useful and popular way to increase brand awareness. You can set up a video ad campaign to reach potential buyers when they search with specific keywords at YouTube and other video advertisement platforms.

The necessity of Paid Campaign: India’s popular property sites Magicbricks, 99acres uses the power of paid advertisement. Because it’s a quick method to engage with the audience. There are many options like Google Search Advertisement, Display Advertisement through which you can easily target potential buyers within a stipulated budget. Thatswhy most of big brands prefer paid advertisement over SEO. Not only that in a paid advertisement anyone can widen the reach to a certain demographic area. Many real estate brokers or agents now taking the advantages of paid advertisement.

Educational Excellence is an Online Marketing training institute in Durgapur that provides training to real estate agents on how to deal with sell property through digital marketing. You will learn how to generate lead from online.

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admin November 21, 2019 0 Comments

Hindi Cinema- A Techtonic Shifts Towards Digital Promotion

Bollywood is worlds largest film industry in terms of production. In the 100 years of Indian film history, the tectonic shift of Hindi cinema has been noticed in terms of content, technology, promotion, and many other things. Marketers and film Producers are now forced to think about the new strategies of movie promotion. Here digital media plays a significant role.

While the taste of the audience has been changed in the last couple of years, the content of filmmaking has altered along with the business-related aspects of the trade. In Hindi cinema, the essential segments that are being reshaped are the promotional and marketing campaigns. The Actors and Actress full utilize the facilities of Digital Media for their film promotion.

If we go to flashback it reminds us the time when film artists and producers would prefer to go on the reality show, but now at the age of digital media, they spend more time on social media like Facebook, Twitter, Youtube, Instagram to promote their film. One basic advantage of social media is within a fraction of seconds it reaches to the mass audience. Thatswhy celebs nowadays are more curious about social media. In a word, the traditional promotional activities and other forms of media and PR engagement have taken a back seat already.
Fans now easily interact with their favourite star via social media. Digital campaigns have also been working excellent jobs for recent releases like Raazi, Race 3, Parmanu: The Story Of Pokhran, Pad Man and October. The Trailers and songs are launched directly on YouTube, where the reach is much wider than they were before. These new promotional strategies not only proved to be a successful one but also quite affordable.
Stay tuned with us to learn more about this shift in marketing campaigns at our next article.

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admin February 24, 2019 0 Comments