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When-Planning-a-Display-Ad-Campaigns

3 Basic Criteria You Should Follow When Planning a Display Ad Campaigns

Different types of Display Advertisements are: Banner Video Interstitial Banner Ads are shown at the top of the website. Video ads are shown on YouTube and its partner sites. Web pages” that appear before users are directed to the site they originally wanted to visit are generally Interstitial ads. You need to set up a …

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Google-Smart-Shopping-Campaigns

Tips to Create Google Smart Shopping Campaigns

Both smart shopping and standard shopping campaign use same Google ad account id. Smart Shopping Campaigns introduces new features like dynamic remarketing and also includes the Display network. The products will show on YouTube and Gmail in a fully automated way in Smart Shopping Campaign. In this campaign maximize conversion value bid strategy is being …

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how-to-promote-an-app-on-social-media

How to Promote an App On Social Media?

Before promoting an App on social media we need to know the Mobile Application Market. Mobile Application Market by Apps Category Gaming Entertainment & Music Health & Fitness Travel & Hospitality Retail & E-Commerce Education & Learning Others. Now the question arises How to grab this opportunity?  Let us divide this task of promoting an app on social media into …

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google-ad-search-term-reporting

Soon Google Ads will Stop Search Term Reporting

Recently Google has announced “To maintain our standards of privacy and strengthen our protections around user data, we have made changes to our Search Terms Report to only include terms that a significant number of users searched for. We’re continuing to invest in new and efficient ways to share insights that enable advertisers to make …

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